On May 25, 2026, OpenAI announced a strategic content partnership with Grupo Folha and Grupo UOL that will make journalism from Folha de S.Paulo and UOL available inside ChatGPT. OpenAI described the agreement as its first media partnership in Brazil and part of a wider effort to work with news organizations globally.
Scope and stated objectives
OpenAI said more than 900 million weekly active ChatGPT users worldwide will be able to access summaries and reporting drawn from Folha de S.Paulo and UOL. Varun Shetty, VP of Media Partnerships at OpenAI, said the aim is to integrate trusted reporting into AI-powered experiences while emphasizing attribution, transparency, and links back to original sources.
The companies highlighted potential audience growth: Grupo Folha and Grupo UOL expect the partnership to help their journalism reach new international readers. Carlos Ponce de Leon, Co-CEO of Folha de S.Paulo, said Folha wants to “help shape” the next era of the news industry by participating in the collaboration.
Publisher statements and tools provided
Grupo UOL leaders framed the move as a natural relationship between AI platforms and reliable news producers. Paulo Samia, CEO of UOL, said AI platforms benefit from dependable news sources, and Murilo Garavello, UOL Content Director, said the publisher wants its journalism present across environments used by Brazilians.
Under the agreement, Grupo Folha and Grupo UOL will also gain access to Codex, ChatGPT Enterprise, and the API to explore ways AI can support journalism, develop reader features, and improve internal workflows and operations. OpenAI noted the partnership follows similar arrangements in markets including the United States, UK, France, and Germany.
OpenAI described Brazil as one of ChatGPT’s largest markets, with more than 50 million monthly active users and roughly 140 million messages exchanged per day. The announcement was published by OpenAI on May 25, 2026.
Original source: OpenAI News